

THE CREATOR
CRAIG HENDERSON
An Ambassador of Bold Ideas and Inspiration
BRAND MISSION
to inspire kids to create, to see their own creative potential, and to experience the joy of sharing.
Favorite Food: Thai
Favorite Quote: "Nothing happens, if nothing happens!"
Other Interests: In my free time, I am a graphic illustrator with featured work in Atlanta and New York. Check me out at jassart.com. Im also big into cycling and axe throwing.

MY STORY
ibii™ was developed from Craig Henderson’s vision to animate a sense of purpose that can lead to a healthy upbringing, minimizing chances for behavioral challenges and promote a greater understanding of ourselves and a more tolerant worldview that brings out our best and leads others to do the same. Known for having a positive attitude, an ability to make a friend in any room and a quick-witted sense of humor, he is an imaginative force to be reckoned with. Hailing from the colorful streets of Brooklyn, New York, he was destined to be a fan of art. Having the influence of his grandfather, who was a painter, Craig started illustrating at 5 years old and grew a significant fan base (mostly consisting of family and friends) that saw his budding talents and encouraged him to continue drawing. Inspired by superheroes and cartoons, Craig realized the impactful message that these animated symbols represented and dreamed of one day creating his own character that would embody his vision to change the world. Craig dedicated his full focus to ibii and is steadily growing awareness of the power behind the concept. One person at a time, Craig is fulfilling his childhood vision of changing the world, with ibii leading as the superhero. Let's all join Craig’s movement to actively inspire one another for greatness. I AM BOLD. I AM INSPIRED. I AM IBII!


THINK OUTSIDE THE BOX
You bring creativity to every situation. Understanding that when a few open minds work together, the possibilities are endless.

FOCUS ON YOUR GOAL
You are focused. You have big dreams and you work hard to reach them, always helping others remember to concentrate on what is truly important to them.

LOVE OTHERS AND WHAT YOU DO
You are passionate. You share hope and love wherever you go. Even when the sun isn’t shining, your smile shines to help brighten the day.

LESS TALK, TAKE ACTION
You take action. You are never afraid to explore new places or try new things. A doer who knows that each small step in the right direction can create a big change in the world.